EXTENDING THE MAGIC
THROUGH THE MARKET

SeaWorld San Antonio has been an esd client‑partner for nearly 13 years. Our firm has created local marketing campaigns that have increased business and attendance for SeaWorld throughout the years. When SeaWorld needs to advertise or reach their ethnically diverse audiences in San Antonio and throughout vacation markets targeting South Texas, they turn to esd.
esd develops all local collateral materials to promote park specials, season pass member events and discount opportunities. We also coordinate print advertising, micro-site web development and placement of publication ads on a national basis.
As the exclusive local agency, our team creates:

  • catering menus
  • group promotion packets
  • custom Facebook media
  • pass member promotions
  • print ads
  • animal interaction programs
  • park signs
  • visitor maps
  • Adventure Camp SeaWorld promotional campaign
  • family vacation campaigns
  • internal communications
  • staff recruitment advertising
  • direct mail campaigns
  • billboards

As other entertainment venues in the city have seen a decline in numbers throughout the past year, SeaWorld San Antonio has maintained solid attendance numbers due to their continued placement of strategic advertisements and direct marketing campaigns. They continue to rely on esd to increase brand resonance and consistent patronage of SeaWorld San Antonio.