Posted at June 26, 2015 11:33 AM in Breaking News

San Antonio—Nonprofit Community First Health Plans spokeswoman Catherine Zambrano-Chavez was featured on KSAT 12 on June 25 as the local television station covered the news that the U.S. Supreme Court had upheld the use of subsidies for individuals insured under the federal Health Insurance Marketplace. “Community...

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Posted at June 12, 2015 11:33 AM in Agency

User experience (UX) is a topic you don’t hear about until someone complains that a digital platform is not intuitive or user-friendly. UX should be part of the design process from the early design concepts through the final programming and launching of your digital product.   Why...

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Posted at June 05, 2015 10:15 AM in Agency

When it comes to marketing events, we have found social media advertising to be one of the most highly effective tactics to drive traffic and registrations. You can find success in relying on PR and organic social media posts, but a well-planned Facebook advertising campaign...

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Posted at May 05, 2015 10:37 AM in Breaking News

SAN ANTONIO – Hundreds of nonprofits in a 12-county region are celebrating Cinco de Mayo while working toward a goal of raising $4 million to fund local programs during The Big Give S.A. In addition to the online contributions, 883 area nonprofits will be vying for $713,250...

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Posted at April 28, 2015 01:12 PM in Agency

Google recently updated its algorithm to favor “mobile friendly” websites as the majority of Internet search happens on smartphones and tablets.   Rolled out on April 21, this update means Google’s web crawlers will give higher ranking to mobile friendly websites featuring responsive design.   Some are calling this...

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Posted at April 08, 2015 12:25 PM in Agency

When considering social media marketing, B2B companies tend to be excited by the opportunities to forge deep customer relationships through LinkedIn and Facebook, but they often struggle to find effective ways to execute social media tactics without a strategy. Before diving in, it is important to...

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