As we celebrate the season of giving thanks, we are truly grateful to our clients and the opportunity to continue supporting your amazing organizations. Many of our clients are involved with community events throughout the city this holiday season. Dickens on Main: The 19th annual...
Social media management can be difficult. Developing the right content and sharing it on the right platforms can be tasking as well. Here are a few tips for social media best practices: Share Relevant Information When putting together your content, be sure to as yourself “is this...
Our client LUCHA, an HIV and substance abuse prevention program for young people in Bexar County, was featured in a KENS 5 segment highlighting how the organization is helping educate Bexar County youth. We enjoyed supporting this client with branding, website development and video production. ...
This month you’ll start to notice brands ramping up their marketing tactics to increase sales and finish the year strong. According to an article by the National Retail Federation (NRF), and the annual survey conducted by Prosper Insights & Analytics, “the total spending for Halloween...
Those growing up during the technical revolution have always had the entire world at their fingertips. This immediate access has diminished their attention spans and patience causing them to be one of the most difficult demographics to reach. If you fail to capture their attention in...
Through the City of San Antonio Ambassador Summer Internship Program, esd had the opportunity to work with talented, bright students. Kevin Salas is currently a junior at the University of Texas at San Antonio majoring in art. Supporting the design department, he provided valuable insight and...
Planning an event can seem overwhelming at first, but with the right strategic planning you can make your event a success. Here are a few marketing tactics that are needed for a successful event: Identify your goals and needs Every great concept starts with an idea. When planning...
Website features continue to evolve with the need for more functionality. Plugins are useful software add-ons for your website to optimize performance and enhance the user experience. However, with a plethora of options, you might find yourself wondering what’s best for your website and consumers. When...
One of the first things we come across while watching television, or even before a YouTube video, are advertisements. We might be asking ourselves, “how do these products relate to us?” A marketer asks the question, “how can I better understand my clients so that...
As part of the older millennial group, I am fortunate enough to have a unique perspective. I didn’t grow up with a mobile phone—in fact, it wasn’t until college that I owned one. I studied abroad without any GPS technology and I still found my...