Posted at June 26, 2013 01:06 PM in Agency
This is the first of a five-part series on how to repurpose content to save time and increase exposure. Today, we’re going to explore how to repackage content that originates with a Facebook contest.  Think you don’t have to time to brainstorm and write new content for every medium? Stop posting in separate silos. Creating stand-alone content for each medium is highly inefficient. When you cross-pollinate and repackage content across mediums, you save time and energy, and give your campaigns more momentum than ever. Use this example to see how you can take one piece of content and turn it into a multi-channel campaign.
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Posted at June 17, 2013 03:34 PM in Agency, Content marketing
It’s old news that businesses should blog. Taking the time to blog positions you as an expert in your field, boosts SEO, increases traffic, and builds trust. It’s the perfect place to share tips, trends, and industry insight, and occasionally brag about your company’s accomplishments. However, if you blog frequently, you will probably run out of topic ideas from time to time. Use these three easy methods to bust through writer’s block and keep your blog fresh.
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