To tweet or not to tweet? That is the question several businesses face these days, and understandably so. The success of Twitter is undeniable. Everyone from Britney Spears to PETA is tweeting about their likes, lives and favorite issues. But is tweeting worth your company’s...
Whether you deal in retail, healthcare, hospitality or non-profit resources, chances are that customer service matters to your business. Your customers are your fans, your supporters, your inspiration and your income. Their satisfaction is paramount to your success in the industry, so make sure you...
It’s the iPad versus the Tab, the Nook versus the Kindle, the iPhone versus the Droid. Everyone’s got competition, just like you. You’re competing locally, and depending on your business, you’re also competing regionally, nationally or globally. What does it take to win the epic...
“Show me, don’t tell me.” It’s a popular mantra for successful businessmen – and it’s easy to see why. When you’re working your way toward industry domination, time is money. It makes no sense to spend 20 minutes reading what an individual could tell or...
Every successful dinner party, apart from having a sumptuously appetizing menu, should have: Interesting and engaging guests Polite and respectful conversation etiquette Balanced and intelligent dialogue When combined, these elements have the potential to create an entertaining experience, fondly remembered and eager to be repeated by all invited guests....
To get the most out of your business’ Pay Per Click, you have to be careful to create an efficient, well thought out campaign. Otherwise, you could quickly find yourself spending an unnecessary part of your business’ budget on ineffective Google, Yahoo and Bing ads. making...
esd’s mobile site went live this week, compressing our big, beautiful website onto 3 x 2 inch mobile display. While the advantages of mobile are obvious for retail businesses, why would a b2b site like esd try to distill its essential information onto the small...
No one knows for sure, but some of the best innovations of the past half century may have been introduced in the breakroom. Coworkers converging at the coffee machine may have shared a question or an idea and the exchange produced the products we use...
Discovering a way to discuss serious health topics that will appeal to the masses isn’t easy, but San Antonio-based digital creative agency esd & associates may have found the answer in “Mrs. Muñoz.” The local, non-actress grandmother is featured in a new series of 60-second...
[caption id="attachment_1756" align="alignright" width="456" caption="News 4 WOAI photographer Mason tapes Jessica Brown from University Health System and Mrs. Muñoz."][/caption] Through humor, esd & associates is giving University Health System’s brand real character in the community. Our county health provider extends its capability across the community, caring...