If you’re reading this blog, there’s a pretty good chance you got here by googling some form of the phrase ‘driving traffic To YouTube channels’. That means you probably saw the same thing I did – 10.2 million results, with headlines like ‘Create A YouTube Traffic...
5 Tips to Blog Busting Most entrepreneurs and local business owners work hard to create a strong online presence, build great products or services, and strive to gain leverage with customers, only to realize they are sorely lacking content. Content Matters Blog posts are a great way of...
What Twitter Can Teach You About Nonprofits Twitter has brought many causes to the main stage over the past few years. Twitter became an outlet for people to rally behind a cause and bring light to issues that normally would go unnoticed. Nonprofits from every sector...
As the holiday season nears, a lot of people will be looking for inspiration on Pinterest for all their holiday parties and gifts. Thanks to Pinterest’s new "Buyable Pins" feature, you can now purchase select items, making your holiday shopping even easier. This Pinterest expansion is...
Instagram recently announced the opening of its Application Program Interface (API), allowing marketers to start purchasing and posting ads to help automate Instagram advertising campaigns and target their specific audiences. This is big news for digital advertisers who recognize the influence Instagram has with millennials. In the...
The business world is going mobile as handheld devices are quickly becoming a primary portal for business transactions and customer outreach. Even Google is recognizing that more users turn to their phones, so mobile websites have now become a necessity with Google’s revised search algorithm,...
Do you find that your Facebook audience isn't growing how it once was or has become stagnant? It might be a good time to look into Facebook ads to increase your reach and hopefully attract the right audience to your page. We recently blogged about...
You now have the approval to begin your digital marketing campaign across various social networks—great! So how do you ensure that your content is seen by your followers on Facebook, Twitter, LinkedIn and others, and you are able to reach beyond your followers to connect...
User experience (UX) is a topic you don’t hear about until someone complains that a digital platform is not intuitive or user-friendly. UX should be part of the design process from the early design concepts through the final programming and launching of your digital product. Why...
When it comes to marketing events, we have found social media advertising to be one of the most highly effective tactics to drive traffic and registrations. You can find success in relying on PR and organic social media posts, but a well-planned Facebook advertising campaign...